Jeans Guide - Find your correct fit

Jeans come in all shapes and sizes – and there’s a style for everyone. Whether you love wide legs, classic straight cuts or a slim silhouette, we’ll help you find the perfect fit. We’ll guide you through the most popular jeans styles – Welcome to our denim guide!


WIDE & LOOSE - Comfort meets cool



Wide and loose jeans have become a fashion favorite – and for good reason. The wide fit gives a relaxed silhouette, lots of comfort and an expression that oozes confidence and style. This jean model is perfect for those who like to mix streetwear with a more sophisticated look, or just want jeans that feel as good as they look.

Who are they suitable for?
Wide and loose jeans work for many body types, and provide especially good balance for those with long legs, broad shoulders or a straight body shape. The wide shape creates movement and volume, and gives an effortless silhouette. You can either accentuate your waist with a cropped top or tuck in a shirt for a more defined look.

How to style them:
Casual cool: Style with sneakers, a simple tank top and oversized blazer.
Dressed up: Pair with heels and a fitted top for contrast and a feminine twist.
Everyday chic: Wear with a simple t-shirt and chunky boots or loafers.

Wide jeans give you the opportunity to play with proportions – whether you go too voluminous from head to toe, or balance with narrower garments at the top.

Pro tip: Choose a high-waisted model to visually lengthen your legs and create a nice shape, even with the loose fit. See our selection here.


Flare & Bootcut - Statement silhouette



Flare and bootcut jeans are back in full force, providing a flattering, feminine look with a touch of retro vibes.The hallmark is a slim fit over the hips and thighs, with a flare from the knee down – perfect for creating long, elegant legs and a balanced silhouette.

Who are they suitable for?
This model is especially suitable for those who want to accentuate their waist and create an hourglass figure. The flared shape provides a nice balance to the hips and shoulders, and fits both short and tall - especially with heels underneath.

How to style them:
70s vibe: Style with platform shoes, a form-fitting top and a statement belt.
Classic chic: Combine with a shirt and loafers for an everyday look.
Relaxed elegance: Wear with a knitted sweater and boots with a slight heel.

Pro tip: Bootcut looks great with shoes that have a little height – it lifts the whole look and highlights the sweep of the legs.

See our selection here.


Straight – The timeless classic



Straight jeans are the ultimate wardrobe classic.The right fit follows the leg without being too narrow or too wide – a perfect balance between comfort and style. A model you'll never get tired of.

Who are they suitable for?
Straight jeans are a universal fit that suits most body types. They create a clean, slim silhouette and are easy to style for both work and leisure.

How to style them:
Parisian casual: T-shirt, blazer and ballerinas or loafers.
Evening ready: Style with high heels, a bodysuit and large jewelry.
For everyday use: A simple sweater, sneakers and a long coat – simple and chic.

Pro tip: Go for a cropped length for a modern look, or full length with ankle boots if you want a more classic look.

See our selection here.


Skinny – Slim and stylish



Skinny jeans are the most body-hugging model – and although trends come and go, this silhouette is always relevant.They accentuate your curves and serve as a perfect wardrobe staple.

Who are they suitable for?
Skinny jeans suit everyone, especially those who like to show off their figure and want jeans that fit tightly – without compromising on comfort. Many models have good stretch, which makes them both flattering and comfortable.

How to style them:
On the go: Style with an oversized shirt and chunky boots.
Evening lift: Wear with pumps and a blazer for an elegant silhouette.
Everyday nice: Combine with sneakers and a knitted sweater – simple and stylish.

Pro tip: Choose high-rise for an extra flattering effect and waist support. Perfect with both loose tops and tight tops.

See our selection here.


Comfortable to wear and easy to style with everything from short tops to oversized shirts.



High-rise – Highlight the waist, elongate the legs

High-waisted jeans give a boost to both style and figure. This type sits just below the navel and elegantly accentuates the waist. High-rise jeans provide good support and create the illusion of longer legs – ideal for those who want a feminine and defined shape.



These jeans brands top our lists


Jeanerica – Scandinavian minimalism meets premium denim

Jeanerica is a Swedish brand that masters the balance between modern cuts and classic denim silhouettes. With a sustainable approach and high-quality materials – often with signature stretch – they deliver jeans that both look and feel great.astis Come on.

Among the bestsellers you will find St. Monica , inspired by sailing style with a flattering flare and high waist, and Fuji , a modern favorite with a relaxed, straight fit. Both styles are designed to provide comfort without compromising on style.


Rag & Bone – Modern denim with roots in New York

Combining classic tailoring with a modern edge, Rag & Bone is known for jeans with uncompromising quality, flattering fits and a cool, urban feel. Founded in New York, the brand's urban feel is reflected in its design philosophy - timeless silhouettes with character, made to last.

Rag & Bone jeans are made from premium denim with thoughtful details and good stretch, which provides both comfort and a sophisticated look.


LOIS – SPANISH SOUL WITH FLATTERING SHAPES

A denim favorite since the 60s, Lois combines European elegance with a relaxed, modern vibe. The brand is known for creating jeans that enhance your curves – with flattering cuts, high comfort and a healthy dose of confidence.

Two of the most popular models are Palazzo , with a high waist and wide leg – perfect for a dramatic yet comfortable silhouette – and Raval 16 , a favorite with its iconic drape and soft stretch that provides a flattering fit from head to toe.


ViCOLO – Trendy Italian denim with a playful twist

Vicolo is known for its signature mix of Italian fashion and edgy street style. The brand combines trends with comfort and attitude, creating jeans that excel in both fit and expression. Here you get denim with that little extra – whether it's details, wash or silhouette.

Vicolo jeans are often characterized by modern cuts, playful design choices and a flattering fit that follows the body without feeling tight. Whether you're looking for a laidback baggy model or a more pronounced shape, you'll find something that stands out in the crowd.


Perfect jeans for long legs